Jersey Shore: Family Vacation Star Jenny “JWoww” Farley invites showbiz cheat sheets to a VIP event at the Heavenly Flower on September 22. We picked the reality TV star’s brainchild for what it’s like to interact with fans in a fashion-forward setting. Plus, Farley shares his plans for future Heavenly Flower programs.
‘JWoww’s store Heavenly Flower celebrates women, fashion and affordability
Heavenly Flower opened on May 19, 2021 at the three-million-square-foot American Dream Mall. Farley’s boutique shop boasts everything from clothing to accessories and St. Orgasma candles (she’s the patron saint of good sex).
Celebrates the offering of the heavenly flower Jersey Shore fans, many of whom are now mothers. Fun and affordable women’s, kids and genderless styles abound from women’s and black-owned clothing companies.
“I really want to be pro-female when it comes to buying merchandise,” Farley told us at the event. “We have black-owned companies that we’re buying [so] We are able to offer a wide selection of [clothing for] Kids, young adults, and everything in between.”
Another important aspect of Farley’s Shop is the inclusion of variety in the Heavenly Flower offering. “I want to make sure we’re a fashion-forward [and affordable],” she added. During the event, we found most items priced under $50—some unusually found in a boutique setting. From hoodies to sweaters, dresses, and jumpsuits, Heavenly Flower has something for every style .
‘Jersey Shore: Family Vacation’ fans young and old make Heavenly Flower an enjoyable experience for ‘JWoww’
In addition to bringing fans hand-picked affordable fashion, Farley uses the Heavenly Flower to develop relationships with her fans. “I just love how private it is with the intimacy [of these events],” Farley told us, sitting on the royal blue velvet sofa, a neon pink “heavenly flower” shining above us. “Being able to sit down and get to know them one by one” [is great]. They know about my shop and the other side of me.”
Heavenly Flower’s primary demographic are fans of the series. But some people who stop at Farley’s shop weren’t even born when Jersey Shore was broadcasting.
Farley has been a part of MTV’s reality series since 2009. He’s still a part of the show in the reboot Jersey Shore: Family Vacation, which started in 2018. The cast is currently shooting for season 5.
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Most of the time, these young fans find Farley on YouTube or remember him from Jersey Shore like spinoff moms with attitude Or Snooki and JWoww. No matter how they find her, Farley is grateful to be associated with these opportunities. “It’s very humbling and exciting,” she tells us.
Jenny ‘JWoww’ Farley’s heavenly flower plans for the future
Last night was the first of many VIP events Farley had planned for Heavenly Flower. “I would love to do a charity event,” Farley teases. He is on the board of Culture City, a non-profit organization that works on sensory access. Farley became involved with the organization a few years ago after her son Grayson’s “freak-out moment” at an airport. Farley hopes to plan a collaboration event with Heavenly Flower, Culture City and possibly even Jersey Shore: Family Vacation in future.
The showbiz cheat sheet extends our congratulations to the team at Heavenly Flower. We wish Farley all the success and can’t wait to see what happens in the future. Jersey Shore Fans should make it a point to visit the Heavenly Flower at the American Dream Mall. Most items can also be found in-store online Shopheavenlyflower.com.